Solution: AI Search Visibility
Be discoverable when customers ask AI.
For businesses that want to be understood, trusted and referenced by AI Overviews, ChatGPT, Gemini and Perplexity, now that buying journeys are moving into AI search.
The challenge
Why brands are invisible to AI.
- 01
Ambiguous entity
AI systems can’t confidently describe a business whose facts vary across the web.
- 02
Unstructured content
Answers buried in long pages are hard to extract.
- 03
Few trusted mentions
Without references on trusted sources, other brands get cited instead.
Our approach
Clarity, structure and authority.
We benchmark how AI systems describe you today, then combine AI search optimisation, semantic SEO and structured data with authority building.
- Entity and knowledge graph alignment
- Answer-ready, question-led content
- Organisation, service and FAQ schema
- Mentions on the sources AI relies on
No one can guarantee inclusion in AI answers. We improve discoverability and citation potential, and we measure it.
Services involved
What goes into the plan.
How it runs
From first call to compounding results.
- 01
Discover
Audit your site, competitors, audience and the searches that matter.
- 02
Strategy
Agree priorities, targets and a roadmap tied to business goals.
- 03
Execute
Implement the technical, content and authority work.
- 04
Measure
Report monthly on visibility, leads and revenue.
- 05
Scale
Double down on what works and expand.
Who it’s for
Industries we help grow.
In depth
What AI search visibility involves.
A new place buyers research
Buyers now ask ChatGPT, Gemini, Perplexity and Google AI Overviews for advice and recommendations. This solution makes sure your brand is understood, trusted and mentioned when they do.
Benchmark first
We test a set of real buyer questions across AI tools to see where you appear, how you are described and which competitors are recommended.
Clear brand facts
We make sure the key facts about your business are clear and consistent across your website, profiles and listings, so AI tools describe you accurately.
Content AI can use
Answer-first pages, clear definitions, comparisons and expert insight give AI tools reliable material to quote and cite.
Third-party signals
Reviews, directories, press coverage and community mentions all influence AI answers. We build your presence where it matters for your market.
Ongoing tracking
AI answers change frequently, so we track visibility regularly and adjust the plan.
What you get
Included in AI search visibility.
- 01
AI visibility benchmark
Baseline and quarterly re-tests across AI tools.
- 02
Entity & schema work
Clear brand facts, structured data and profile alignment.
- 03
AI-ready content
New and updated pages written to be cited.
- 04
Authority & mentions
Digital PR, reviews and listings that shape AI answers.
How we work
Your first 90 days.
- 01
Weeks 1–2: Benchmark
Prompt research and testing across AI tools.
- 02
Weeks 3–4: Brand facts
Entity, schema and profile fixes.
- 03
Month 2: Content
AI-ready updates to priority pages and new answer content.
- 04
Month 3: Authority & re-test
Mentions, reviews and PR, then a fresh benchmark.
Avoid these
Common AI visibility mistakes.
Treating AI as separate from SEO
AI tools rely heavily on search indexes and strong websites.
One-off checks
A single test tells you little. Regular tracking shows real trends.
Vague brand messaging
If your site does not say clearly what you do, AI cannot either.
Ignoring reviews
Review platforms often feed AI recommendations.
Blocking AI crawlers by accident
Robots.txt rules can stop AI tools reading your site.
How we measure it
The numbers we track.
- 01
Share of AI answers
Presence across tracked buyer prompts.
- 02
Description accuracy
How correctly AI describes you.
- 03
AI citations
Links to your pages in AI answers.
- 04
AI referral traffic
Visits from AI tools in GA4.
Free growth strategy call
See where your next customers will come from.
- A review of your search and AI visibility
- Your biggest quick wins, ranked by impact
- A clear, prioritised plan with no obligation
White-hat methods onlyMonthly reporting you can readNo long lock-in contracts
FAQ
Questions, answered.
Can you guarantee we appear in ChatGPT?
No. We improve the signals AI systems rely on and track presence, accuracy and share of voice over time.
Do we still need SEO?
Yes. AI search draws on the open web and search indexes; strong SEO foundations are a prerequisite.
How do you measure AI visibility?
By testing priority questions across AI platforms and tracking mentions, accuracy, competitor share of voice and AI referral traffic.
Which AI tools do you cover?
ChatGPT, Google Gemini, Perplexity, Microsoft Copilot and Google AI Overviews, adjusted to the tools your buyers use.
How often do you re-test?
Usually quarterly, with lighter monthly checks on priority prompts.
Can this work for local businesses?
Yes. AI tools increasingly recommend local providers, so profiles, reviews and clear local information matter.
How is this different from AI SEO?
This solution combines AI SEO, entity work, content and digital PR into one managed plan with regular benchmarking.
When will we see results?
Some tools that search the live web reflect changes within weeks. Broader recommendation gains usually take several months.
Do you report on competitors?
Yes. Benchmarks compare your visibility with the competitors you choose.
Do we need new content for AI visibility?
Usually some. Most of the work is improving existing pages and brand facts, with new content added where AI has nothing good to say about you.
Let’s talk
Ready to build a smarter growth engine?
Tell us where you are today, where you want to go, and we’ll identify the highest-impact opportunities.