Google Business Profile optimisation
Complete, accurate and actively managed profiles — categories, services, photos, posts and Q&A.
Local content & landing pages
Useful, location-specific pages and content that answer local questions.
Local SEO
Get found by customers nearby.
Local SEO puts your business in front of people searching in your area — on Google Search, Google Maps and AI-powered local answers. We optimise your Google Business Profile, citations, reviews and local content to turn local searches into calls, visits and enquiries.
Why local SEO
Local searches are ready to act.
- 01
High intent
People searching “near me” or for a service in their town usually want to call, visit or book soon.
- 02
Maps visibility
Your Google Business Profile is often the first thing a local customer sees.
- 03
Trust at a glance
Reviews, accurate details and local relevance decide who gets the click.
Our local SEO services
Everything it takes to win local search.
Citation building
Manual listings on authoritative, relevant directories — not automated bulk submissions.
Map citations
Consistent presence across map platforms and data aggregators.
Local directory management
Ongoing clean-up so your name, address and phone number match everywhere.
Local link building
Links and mentions from local media, organisations and partners.
Reviews & reputation
A steady review process, responses and monitoring.
Local schema
LocalBusiness markup that reinforces your location and services.
Local search audits & strategy
Where you stand in local results today and a clear plan to improve.
Best practice
The local SEO principles we follow.
- NAP
Consistency
Your name, address and phone number identical across every platform and listing.
- GBP
Profile first
A complete, well-kept Google Business Profile — the biggest single local visibility factor.
- Quality
Quality citations
Relevant, authoritative directories chosen by hand.
- Reviews
Reviews & monitoring
Fresh reviews and ongoing checks keep your data accurate and your profile competitive.
Cardiff & South Wales
Local SEO from a Cardiff team.
We’re based in Cardiff and know the local search landscape across South Wales — from Cardiff and Newport to Swansea. We also run local SEO for businesses across the UK.
Read our guide to SEO for Cardiff businesses or explore local SEO in Cardiff.
Where it applies
Built for your market and your goals.
Free growth strategy call
See where your next customers will come from.
- A review of your search and AI visibility
- Your biggest quick wins, ranked by impact
- A clear, prioritised plan — no obligation
White-hat methods onlyMonthly reporting you can readNo long lock-in contracts
FAQ
Questions, answered.
What is local SEO?
Local SEO improves your visibility in location-based searches on Google Search and Google Maps, through your Google Business Profile, citations, reviews, local content and local links.
Do you offer local SEO in Cardiff?
Yes. We’re based in Cardiff (CF14) and work with businesses across Cardiff and South Wales, as well as throughout the UK.
Why is Google Business Profile important for local SEO?
It’s often the first thing local customers see. A complete, accurate and active profile is one of the strongest factors in local and map visibility.
What are local citations?
Citations are online mentions of your business name, address and phone number — on directories, map platforms and local sites. Consistent citations help search engines trust your location data.
How long until I see results?
Profile and citation improvements can show within weeks. Stronger, more stable local visibility typically builds over 3–6 months.
Do you only work with Cardiff businesses?
No. We work with local businesses across the UK and internationally, and manage local SEO for multi-location brands.
Let’s talk
Ready to build a smarter growth engine?
Tell us where you are today, where you want to go, and we’ll identify the highest-impact opportunities.