Our team
The people behind Eigme.
Eigme Digital is led by founder and Head of SEO Abdur Rouf, working with a small team of search, content, web and lifecycle specialists. This page explains who we are, how we work and the standards behind everything we publish.
Leadership
Led by Abdur Rouf.
Abdur Rouf, Founder & Head of SEO
Rouf has worked in digital marketing for more than 13 years, delivering over 510 SEO projects for more than 100 clients and agencies across 30 countries. His specialisms are technical SEO, local SEO, content marketing and keyword research.
Before leading Eigme, his roles included Chief Marketing Officer at BDThemes and Senior Digital Marketing Manager at Webjuice in Dublin. He sets Eigme’s search strategy, oversees client delivery and writes many of the guides on our blog.
Read Rouf’s full profile and articles → · Connect on LinkedIn
Meet the team
The specialists you’ll work with.
Nurul Amin
Development Lead
15 years’ experience
Nurul leads development at Eigme Digital and brings 15 years of development experience to every website and build the team delivers.
Foyjul Islam
Senior SEO Executive
4 years’ experience
Foyjul works on Eigme’s SEO campaigns day to day, with 4 years of hands-on experience in search engine optimisation. Read Foyjul’s articles →
Tanima Tahsin
Local SEO and Content Executive
3 years’ experience
Tanima looks after local SEO and content at Eigme Digital, drawing on 3 years of experience helping businesses get found in their area. Read Tanima’s articles →
How the team works
Specialists, one joined-up plan.
- 01
Search & AI visibility
Technical, local and semantic SEO, plus optimisation for AI answers and Google AI Overviews.
- 02
Content & editorial
Research-led articles, service pages and topical content that answer real customer questions.
- 03
Web design & development
Fast, accessible WordPress and Shopify websites built to convert and easy to manage.
- 04
Social, email & lifecycle
Paid social, email marketing and automation that turn visitors into repeat customers.
- 05
A named lead on every account
Every client works with a dedicated specialist who knows their business and their numbers.
- 06
Senior oversight
Strategy and key deliverables are reviewed by Rouf before they reach a client.
Editorial standards
How we create content.
Our blog and guides exist to help business owners make better marketing decisions. These are the standards every article on eigme.com follows.
Written by practitioners
Every article is written or reviewed by a named specialist with hands-on experience of the topic. You can see who wrote each piece at the top of the article and in the author box at the end.
Evidence over opinion
We base advice on our own client work, official documentation such as Google Search Central, and reputable data sources, and we link to the original source wherever we use a statistic or claim.
Reviewed before publishing
Each article is checked for accuracy, clarity and usefulness before it goes live. Advice that could affect a business’s rankings, budget or compliance gets a second review.
Use of AI tools
We may use AI tools to help with research and first drafts. Nothing is published without a person editing it, checking the facts and adding first-hand experience.
Kept up to date
Search changes quickly, so we review our articles regularly and update them when guidance, tools or best practice change. Each article shows its publication date.
Independent recommendations
We don’t accept payment for links, mentions or product recommendations. Tools and services we mention are recommended on merit.
Corrections
If you spot an error or something out of date, email info@eigme.com and we’ll review it and correct it promptly.
Work with the team
Ready to grow with Eigme?
Tell us where you are today and where you want to go, and we’ll show you the highest-impact opportunities.